Love is a verb

Life hacks, tips and perspective

I remember some lines from one of my favourite movies where the main character, a schoolteacher, asks his class why we read and write poetry. And he said, “We don’t read and write poetry because it’s cute. We read and write poetry because we are memb...

by Ronnie Apteker

read more
Re-invention / Staying Relevant

Business Challenge

Complacency will kill any business. Comfort zones are dangerous places to be in. Re-invention is a must in this fast paced world. Staying relevant is fundamental. Invest, listen, and make bold moves. Your people are your greatest asset – make sure they are skilled up a...

read more
The Nudge Lab
nudge 'em now
The Coolfidence Arsenal
arsenal business challenges image
Business Challenges

Every working person has challenges with people. How to make an impression. How to build relationships. How to delight people. We could all use some inspiration and help from time to time.

You don't need an incredible idea to start a business. Sure, it helps if you invent something the world needs, but by simply doing something better than others has resulted in some extraordinary success stories. More importantly, you n...

Starting a New Business
580

Selling, selling and more selling – this is what entrepreneurs do, internally and of course, externally. Inspiring people and exciting those around you is a constant activity. When you love what you do, and you do what you love, then i...

Finding Customers
595
arsenal solutions image
Life hacks, tips and perspectives

Common sense is not always common practice. There are unspoken rules that we need to follow. Professionalism. Respect. Honesty. And also, we need an element of imagination and creativity – a colourful way to get people loosened up.

It’s not easy for advertisers nowadays. Gone is the Golden Age of advertising, when there was a monopoly on consumer attention. There’s only so much prime time space available on TV, billboards and in major newspapers. This is also inc...

Stop Shouting! Reasons to add storytelling to your...
333

We don't invest in ideas, we invest in people. Good ideas are important, but good people are even more fundamental. People make things happen. But finding good people is a never ending struggle - we all know this story. We share with y...

5 clues on how to find good people
649
arsenal icebreakers image
Icebreakers

Connecting with people in this intense wired world is challenging. A light touch can go a long way to making people feel comfortable. When people are at ease people talk more freely and relationships develop.

Just say
Just say "NO"
410
Tomato Cocktail
Tomato Cocktail
295
arsenal talking points image
Talking Points and Conversation Starters

Tired of talking about the weather? A bit of stimulus and curiosity are always good for making conversation. Icebreakers can help with the heavy lifting but sometimes just a hot topic can serve as the glue that binds two people.

this works for us – let us know how it works for you

Because a smile in real life is better than a like online

The Coolfidence Box
Ring For a Smile
250
Crazy Calculator
317
Fly Swatter
255
the Coolfidence kit

Want to break the ice, start conversations and increase the number of smiles in a room? The Coolfidence Box offers you fun tools and communication hacks to engage with others. It's the ultimate curated collection of original gizmos and goodies that have been tried and tested through years of research.

Get people talking in real life with these unconventional analogue ideas, they'll even keep you amused on your own. If you want to think outside the ordinary, you’ve got to think inside the box.

Would you be interested in purchasing this quarterly box of wonder? Please let us know.