Love is a verb

Life hacks, tips and perspective

I remember some lines from one of my favourite movies where the main character, a schoolteacher, asks his class why we read and write poetry. And he said, “We don’t read and write poetry because it’s cute. We read and write poetry because we are memb...

by Ronnie Apteker

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Competition

Business Challenge

There will always be competition – embrace it. The competition keeps us on our toes. It compels us to push the envelopes and to innovate and try harder. Know the lay of the land and never dismiss the competitors. Respect them and always be professional. Adapt and change and differentiate....

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The Nudge Lab
nudge 'em now
The Coolfidence Arsenal
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Business Challenges

Every working person has challenges with people. How to make an impression. How to build relationships. How to delight people. We could all use some inspiration and help from time to time.

Marketing is a bottomless pit, but don’t let it bleed you dry. Get clever with your marketing mission. There are many ways to create buzz and to get people excited. Your staff and your customers are your best marketing weapons – tap in...

Marketing & Selling
2011

No pain, no gain. That is the truth. When you start to grow you will have new challenges and lots of struggles. Scaling up is never easy. Change is a constant and rising to the challenge is the only way to keep going. Invest in better...

Growing Pains
1984
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Life hacks, tips and perspectives

Common sense is not always common practice. There are unspoken rules that we need to follow. Professionalism. Respect. Honesty. And also, we need an element of imagination and creativity – a colourful way to get people loosened up.

There are skills which we don’t learn at schools or universities. These rare skills are those which are required for day-to-day functioning.

Are you ‘fit’ for your purpose?
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If your customers trust you and if you provide a valued service then they are going to help you. Of course, you will need to put in time, and be creative and persistent. Do this, and the results will delight you. Customers are stakehol...

9 clues on getting your customer to help you attra...
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Icebreakers

Connecting with people in this intense wired world is challenging. A light touch can go a long way to making people feel comfortable. When people are at ease people talk more freely and relationships develop.

The Arrangement
The Arrangement
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Match the Length
Match the Length
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Talking Points and Conversation Starters

Tired of talking about the weather? A bit of stimulus and curiosity are always good for making conversation. Icebreakers can help with the heavy lifting but sometimes just a hot topic can serve as the glue that binds two people.

I believe that magic and puzzles are the same because they both key into one of the most important human drives: the urge to solve.

Two nerdy obsessions meet – and it's magic
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this works for us – let us know how it works for you

Because a smile in real life is better than a like online

The Coolfidence Box
Magic Mushrooms
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Bullshit Repellent
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the Coolfidence kit

Want to break the ice, start conversations and increase the number of smiles in a room? The Coolfidence Box offers you fun tools and communication hacks to engage with others. It's the ultimate curated collection of original gizmos and goodies that have been tried and tested through years of research.

Get people talking in real life with these unconventional analogue ideas, they'll even keep you amused on your own. If you want to think outside the ordinary, you’ve got to think inside the box.

Would you be interested in purchasing this quarterly box of wonder? Please let us know.