Love is a verb

Life hacks, tips and perspective

I remember some lines from one of my favourite movies where the main character, a schoolteacher, asks his class why we read and write poetry. And he said, “We don’t read and write poetry because it’s cute. We read and write poetry because we are memb...

by Ronnie Apteker

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Marketing & Selling

Business Challenge

Marketing is a bottomless pit, but don’t let it bleed you dry. Get clever with your marketing mission. There are many ways to create buzz and to get people excited. Your staff and your customers are your best marketing weapons – tap into this. Selling is about persuading people an...

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The Nudge Lab
nudge 'em now
The Coolfidence Arsenal
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Business Challenges

Every working person has challenges with people. How to make an impression. How to build relationships. How to delight people. We could all use some inspiration and help from time to time.

Selling, selling and more selling – this is what entrepreneurs do, internally and of course, externally. Inspiring people and exciting those around you is a constant activity. When you love what you do, and you do what you love, then i...

Finding Customers
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Marketing is a bottomless pit, but don’t let it bleed you dry. Get clever with your marketing mission. There are many ways to create buzz and to get people excited. Your staff and your customers are your best marketing weapons – tap in...

Marketing & Selling
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Life hacks, tips and perspectives

Common sense is not always common practice. There are unspoken rules that we need to follow. Professionalism. Respect. Honesty. And also, we need an element of imagination and creativity – a colourful way to get people loosened up.

The best way to make the ‘point’ that we aren’t all on the same page, even though we think we were.

The North Point
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So, who of you are sales-people? Well, I got news for – every one of us are sales-people. Anyone who ever tried to convince someone of something is in sales. We are all selling – all the time. Making a sale or closing a deal does not h...

Are you in sales ? News flash : we are ALL in sale...
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Icebreakers

Connecting with people in this intense wired world is challenging. A light touch can go a long way to making people feel comfortable. When people are at ease people talk more freely and relationships develop.

Balancing Act
Balancing Act
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Cash in Hand
Cash in Hand
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Talking Points and Conversation Starters

Tired of talking about the weather? A bit of stimulus and curiosity are always good for making conversation. Icebreakers can help with the heavy lifting but sometimes just a hot topic can serve as the glue that binds two people.

this works for us – let us know how it works for you

Because a smile in real life is better than a like online

The Coolfidence Box
You Pay
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British Accent Spray
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Nice Dice
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the Coolfidence kit

Want to break the ice, start conversations and increase the number of smiles in a room? The Coolfidence Box offers you fun tools and communication hacks to engage with others. It's the ultimate curated collection of original gizmos and goodies that have been tried and tested through years of research.

Get people talking in real life with these unconventional analogue ideas, they'll even keep you amused on your own. If you want to think outside the ordinary, you’ve got to think inside the box.

Would you be interested in purchasing this quarterly box of wonder? Please let us know.